But the folks at Colorado Health Initiative are serious, and I guess if there is a joke then it's on me since I'm blabbing on about it.
I don't care though. I have to say that this campaign is pretty disgusting to me.
The ad pictured in this post states
Let's get physical. OMG, he's hot! Let's hope he's as easy to get as this birth control. My health insurance covers the pill, which means all I have to worry about is getting him between the covers. I got insurance. Now you can too. Thanks Obamacare!
That's not the only sleazy ad. And there are other ads featuring "bros" doing "keg stands" or wondering "how did I get up" on a keg, etc.
Oh, and while the ad's look to be a spin-off of the "Got Milk?" campaign, just look at the full name of the website;
WHAT is THAT about?
Okay, I'm done. Here's an article by the New York Post covering this.